Outside The Lines

Fun readings about Color, Art and Segmation!

Marketing Art in the Digital World

August 20, 2015 admin 3 Comments

Mona Lisa at Segmation


By nature, artists are creative people – we are visionaries and dreamers. Artists are usually more comfortable behind the easel than in front of a calculator or spreadsheet. Marketing Art in the Digital World.

Yet to be a successful artist in today’s world, you need to be a smart business person as well. It is important for working artists to have some degree of business knowledge in order to thrive in today’s art market. If this sounds daunting, just remember that art and business do not have to be like oil and water. When it comes to marketing and promoting your artwork, you have the advantage of using your imagination to conjure up innovative methods for selling your artwork.

These days’ artists have the advantage of pursuing both traditional and modern ways of marketing their artwork. Thanks to the Internet, it’s easier than ever for artists to share their work with a wide audience all over the world. Artists no longer have to wait for their “big break”, because they can create a buzz themselves. The Internet allows artists to take their careers into their own hands in a way that were never before possible.

Marketing Art in the Digital World.

Marketing Art in the Digital World.

How can artists use the Internet to market and promote their artwork? Marketing Art in the Digital World.

A few examples of Internet marketing include: having your own website; writing your own blog; posting on related blogs; participating in social networking sites such as Twitter, Facebook, WordPress; joining online art galleries and artist forms that are devoted specifically to the needs of artists… and the list goes on.

In future articles we will discuss various aspects of art marketing in greater detail. In the meantime, feel free to post any questions or ideas that you may have on the topic of art marketing, whether traditional (off-line) or contemporary (online).

Read more Segmation blog posts about art and color:

Cinderella’s Hand Painted Wedding Gown is a Work of Art

Artful Ways to Make Summer Magical and Memorable

What’s So Important About Art Class?

Be an Artist in 2 minutes with Segmation SegPlay® PC (see more details here)


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#artists#How can artists use the Internet to market and promote their artwork? Marketing Art in the Digital World.#ideas#marketing#marketing art work#nature


  1. Beth
    August 20, 2015 - 9:17 am

    What wonderful tips!

  2. viki baum
    August 20, 2015 - 10:41 pm

    a very interesting post! good day to you!

  3. admin
    August 21, 2015 - 12:05 pm

    Viki, Love your blog at https://tramineraromatico.wordpress.com/. What is your favorite social media? Is it wordpress! segmation.com/blog


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